How to Boost Business and Increase Profits in your Pub/Bar by Hosting a Trivia Night

by Kevin Evoy

How to Boost Business and Increase Profits in your Pub/Bar by Hosting a Trivia Night

Trivia nights in pubs and bars have become increasingly popular for good reason. They provide an evening of entertainment, they give the participants the opportunity to show off their mental prowess and they are a great way to meet new people and socialize. If you own a pub or bar and want to spice things up and bring in new business, starting a trivia night is a great idea.

Because profit margins in restaurants and pubs are relatively low, having a packed house every night is good for business. Your pub can attract additional patrons if it becomes well known for its organized, exciting trivia nights. Fridays and Saturdays are traditionally bar nights when pubs are full. Trivia nights are usually organized during weeknights and can help fill your bar on the quieter evenings such as Sunday to Wednesday. Once you choose a night that works well for your establishment, try to maintain the same schedule every week. This gives your participants a routine they can count on and plan their week around.

People notice details and love to participate in well-presented events. Trivia players appreciate smoothly-run evenings filled with well thought out questions and interesting categories. Ensure that your trivia nights are well organized, engaging, fun and professional. If you do this, you will gain loyal customers who will spread the word to friends and family.

Although some bars and pubs outsource hosting jobs to companies, it is possible to create your very own trivia night by following an easy set of guidelines and by being prepared.  For more information on this, visit

Hosting your own trivia night

To successfully introduce a trivia night at your establishment, you should be well organized. To start with, you will need basic audio equipment, a quizmaster, a developed set of questions and answers and, of course, appropriate and comfortable spaces for the quizmaster and players. It is crucial to make sure that your audio equipment is working properly without any unforeseen glitches, because no one enjoys watching a quizmaster and pub staff trying to solve technical issues during the presentation.

The quizmaster should be a friendly person, preferably with a knack for entertaining people. He or she needs to set the tone of the evening and to keep things rolling along by carefully pacing the show. It is important to know the crowd, to be well prepared, and to ask questions and give answers with enthusiasm and clarity.

Get organized

Use a check-list, and plan and prepare everything a few days before your event. The quizmaster should become familiar with the questions before the start of the show, and ensure all the answers are accurate.

Once your trivia night is up and running, you might want to liven things up and attract new participants by adding some variety to your events. One way to do this is to introduce “theme nights” from time to time with creative decorations, special drinks and snacks, and the opportunity for participants to dress up. Take a look at the hundreds of theme ideas available online to see what resonates with you, and don’t forget to ask for suggestions from your patrons. Here are a few ideas:

  • Choose a certain era (20s, 60’s, 70’s …)
  • Favorite sports team
  • Hippie night
  • Masquerade
  • Medieval
  • Toga party
  • Hawaiian night
  • Holiday theme (Hallowe’en, Christmas …)

Quizrunners has an assortment of affordable quiz packs available to meet your needs, and it takes very little effort to order. You can check them out online and then decide which quiz pack you would like to purchase. You might start with a smaller pack to help ease your way into the events. Once you establish a good following you can invest in larger packs, which offer even better value. If you’re hosting a weekly event, the best bet is to use the subscription service which provides you with an all original quiz each week in a variety of categories, including a current events category, and a picture and audio round. They provide the quizzes in multiple formats, including PowerPoint so you can present the quiz on the big screen if you choose. It’s basically a turnkey solution which will free up your time so you can focus on other things, instead of having to come up with a new quiz every week.

Advertising and Promotion

When you have your quizmaster ready, and the questions are prepared, you need to start advertising and promoting your event. Posting the event on your website and social media pages is affordable and easy. You can also add information about the quiz to your menu, and insert posters in your window and throughout your establishment. You can also combine your event with an offer such as letting guests know if they bring a friend they get a free appetizer, beverage or dessert. Consider an ad in local papers and print some eye-catching flyers that you can pass around the neighbourhood. 

For more information and help with getting your quiz night up and running, visit Good luck with your trivia nights, and remember that quizrunners is always ready to assist you in any way we can.

Check out another ou our blog posts that will help you succeed: 

How to host an effective quiz night

Kevin Evoy
Kevin Evoy


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