One of the biggest challenges in the restaurant or bar business is creating a place that stands out from all the other establishments on the block. For many locals, it seems like they can find a similar experience everywhere they turn. When they feel this way, they’ll settle for just any bar that’s closest. As such, it’s vital that you find a few ways to set yourself apart, whether it’s with specific products or even an event or two. Here are some creative ways to make your bar stand out from competitors and help pull in more traffic.
Beer is a top seller at nearly every bar. After all, there’s nothing quite like a craft brew directly from the tap—fresh and ice cold. But bars have been pouring their patrons beer in the same manner for decades, and it might be time for an interesting change. Self-pouring beer stations are the latest in bar technology. Allowing your customers to pour their favorite beer at the touch of a button not only speeds up your service times, but it’s also simply cool to watch.
The rise of social media platforms such as TikTok and Instagram increased the desire to document an average night out with friends. People love a picture-worthy places, and creating a place in your bar for these endeavors is a great way to draw a new crowd. Photo booths are a fun and interactive way to get that perfect, or not-so-perfect, shot with friends. This is especially true if your bar is in an iconic or historical area.
It could be a special cup offered only for a limited amount of time or a T-shirt for those who come in for a certain event. Either way, offering souvenirs is another effective and creative way to make your bar stand out from competitors. Unique, collectible items make customers feel special and like they’ve participated in something important. In many cases, they can even be a source of pride. Many individuals will flock to bars that host special events where they can win these prizes.
One such event to consider is a weekly trivia night. Trivia nights are a great way to get droves of people together for a night of fun and teamwork. Whether customers compete on their own or with their friends, there’s a draw to a certain level of competition. Above all, though, everyone gets to show off their knowledge in something they know a lot about and even potentially receive awards for it! As such, hosting a regular trivia or game night in your bar can have a tremendous impact on your business.
Should you decide to start a trivia night of your own, QuizRunners has everything you could ever need. From diverse quiz packages sure to challenge your customers to score cards, our all-inclusive packages will streamline the process. For regular trivia night events, we also offer a trivia subscription service that sends you new questions every week. Contact us or browse the website to learn more.
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